Around Noon came to us as a small family run business with a big idea, to make lunchtime taste better. In the ensuing years, the company has grown exponentially resulting in the need for a rebrand that conveyed this growth and positioned them as one of the key players in the food-on-the-go market.
What sets Around Noon apart from its competitors is the level of creativity and innovation they bring to their work in the food to go space. The brand identity needed to communicate their forward thinking ethos and bold ideas on food-to-go.
A strong logotype was developed, which was coupled with a bold and bright colour palette and some creative copy lines ending in ‘Around Noon’.